BGA-150KT-7B x HELLO KITTY LIMITED EDITION 2019

Casio  BABY G - BGA-150KT-7B x HELLO KITTY LIMITED EDITION  2019 

Tokyo, February 12, 2019 — Casio Computer Co., Ltd. announced today that it will release the BGA-150KT, a special collaboration model with Hello Kitty, a character created by Sanrio Co., Ltd., in its BABY-G line of women’s shock-resistant watches. The new model is inspired by the Hello Kitty Pink Quilt Series, which trended among young women in Japan in the 1990s, when the BABY-G brand made its debut.

The BGA-150KT is a collaboration model between Hello Kitty, who turns 45 this year, and BABY-G, which is marking 25 years since its introduction.

The new model is based on the BGA-150, whose elegant design features a large round face and metal pieces. The dial of the new BGA-150KT features a quilt-stitch pattern taking after the Hello Kitty Pink Quilt Series that was popular in the 1990s. The watch features flower-shaped metal pieces that evoke the Hello Kitty of the 1990s while giving it a grown-up look. To celebrate the anniversaries of both brands, the letter “B” for BABY-G is part of the flower on the dial at the 5 o’clock position (25th minute), while Hello Kitty’s face adorns the dial at the 9 o’clock position (45th minute). The case back is engraved with a special drawing of Hello Kitty wearing a watch and adorned with a flower featuring the letter “B” for BABY-G.

The packaging for this special model includes an exclusive mini-bag designed in the style of the original Pink Quilt Series from the 1990s, and a stand for displaying the watch.

 Specification

• Case / bezel material: Resin / Stainless steel
• Resin Band
• Shock Resistant
• Mineral Glass
• 100-meter water resistance
• LED light
  Selectable illumination duration (1.5 seconds or 3 seconds), afterglow
• World time
  29 time zones (27 cities +coordinated greenwich mean time), daylight saving on/off
• 1/100-second stopwatch
  Measuring capacity: 59'59.99"
  Measuring modes: Elapsed time, split time, 1st-2nd place times
• Countdown timer
  Measuring unit: 1 second
  Countdown range: 60 minutes
  Countdown start time setting range: 1 to 60 minutes (1-minute increments)
  Others: Auto-repeat, progress beeper
• 5 daily alarms (with 1 snooze alarm)
• Hourly time signal
• Full auto-calendar (to year 2039)
• 12/24-hour format
• Regular timekeeping
  Analog: 2 hands (hour, minute (hand moves every 20 seconds))
  Digital: Hour, minute, second, pm, month, date, day
• Accuracy: ±30 seconds per month
• Approx. battery life: 3 years on CR1220
• Size of case : 47.5 × 42.8 × 12.8 mm
• Total weight : 43 g